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MSLCE Student Gets Creative, Uses Pokémon GO to Promote Musical

By Sarah Bergeson

My internship at Shawnee Mission Theatre in the Park has mainly consisted of taking charge of all social media content as well as the creation and scheduling of e-newsletters for the theatre.

When I started at the beginning of the summer season, the organization used these emails as well as Facebook and Twitter to digitally spread awareness; now, we’ve added Instagram and Snapchat as well as some new types of content. Where before it was mainly promotional images, now I’ve started included behind-the-scenes content from rehearsals, interviews with staff members, and challenges. Most recently, I incorporated these types of posts into the promotion of Joseph and the Amazing Technicolor Dreamcoat. (more…)

For MSLCE Student, Aquarium Internship Means Helping to Name a Baby Dolphin

By Seth Zimmerman

On April 19, 2016, the Shedd Aquarium welcomed the birth of a baby Pacific white-sided dolphin. Mother Katrl’s baby was three feet long, weighed about 25 pounds and was as cute as one would expect a baby dolphin to be. But what were we to name the baby dolphin? Assemble the dolphin naming committee! (more…)

MSLCE Student Learns New Skills at Savvo Digital Sommelier Internship

By Dan Li

I’ve been working at 1871 throughout my internship for the summer, and it has more energy than I had imagined it would. With over a hundred startups in the community, I feel the same energy that everyone does. It has helped me become more productive, and it’s also a workplace where I can learn a lot of things from other startups. (more…)

MSLCE Student Learns Marketing as Shawnee Mission Theatre in the Park’s Social Media Intern

By Sarah Bergeson

Interning at Shawnee Mission Theatre in the Park is both a homecoming and a new adventure for me this summer.

The position allows me to return home to Kansas City as well as return to the theatre I’ve been attending since I moved to the area in 2007 and to the office I worked in last summer. The new adventure comes from the job itself: Social Media Intern. This is my first professional foray into marketing, so I’m learning a lot of the hard skills on the job. (more…)

Touching the Wall: Making History in the Pool and in the Theaters

By Laura Hess

Four-time Olympic gold medalist. World record holder. American record holder. Those are just a few statistics for swimmer Missy Franklin.

And yet, a documentary film chronicling her path, along with fellow swimmer and Olympic medalist Kara Lynn Joyce, to the 2012 London Olympics was released the same year as Interstellar, Guardians of the Galaxy, and The Hunger Games: Mockingjay – Part 1. The independent film releases included Birdman, Boyhood, Selma, Whiplash, and The Theory of Everything. So how can a swimming documentary about two young women compete on the distribution playing field? (more…)

MSLCE Student Helps Dance Studio Plan for the Future

bodystories2

By Hayley Bullock

I’ve always heard the euphemism “a New York minute” but I fully didn’t appreciate the meaning until I moved to the Big Apple.

Time is really flying by and things are cooking at BodyStories. As I dig deeper into my internship and get my hands into multiple projects, I am realizing that time is moving faster than I thought. Even though this experience is moving quickly, I have already been enriched with so much knowledge and am excited for things to come. As I learned more about the company and its operations, I have taken on more specific tasks and responsibilities. (more…)

MSLCE Out in the World – Letter from the MSLCE Faculty Director

By Pablo Boczkowski

A core element of the educational philosophy that provides the framework for the MSLCE program is the integration of theory and practice. During the fall, winter, and spring quarters, this manifests in the steady stream of industry speakers, the regular site visits to creative sector organizations, the emphasis on practical applications of concepts learned in the classroom, and the weeklong trek to Los Angeles and New York during spring break. (more…)

MSLCE Student Begins Internship at Dance Company

By Hayley Bullock

A small but forceful dance company, BodyStories: Teresa Fellion Dance, seems to be a great fit for an internship for me this summer.

I came into the MSLCE program with the desire to better understand dance companies in hopes that I could find ways to improve their business models. This opportunity will provide me with relevant knowledge and experience in starting and growing a dance company. By working across functions on a team with passionate and driven individuals, I hope to increase my knowledge of marketing, managing, and fundraising for a dance company. (more…)

MSLCE Student Begins Internship at Shedd Aquarium

By Seth Zimmerman

The John G. Shedd Aquarium opened its doors on May 30, 1930. That’s 4,492 weeks…and I have been there three of them.

It is easy to see how this institution has not only survived over the last 86 years, but thrived. The people who work there, in every department, are the best at what they do. They embody the Shedd’s mission statement to connect you to the living world, inspiring you to make a difference. Basically, this is not a job for them. My goal is to help out in any way that I can and maybe learn a thing or two about Public Relations, Shedd Adventures, and nonprofit management. (more…)

Distribution Disruption: How Tugg Is Changing the Relationship Between Filmmakers and Their Audiences

By Laura Hess

Engage. Empower. Entertain.

This is the mission of Tugg, an innovative crowdsourcing platform for cinema-on-demand film distribution. Founded in 2011, Tugg’s business model encompasses theatrical, non-theatrical, and educational licensing sales and strategic distribution for narrative and documentary films. (more…)