Lauren Vernea, Class of 2017What is your current role(s)/project(s) and what are your responsibilities?By day, I’m currently a freelance documentary associate producer based in New York City. On nights and weekends, I’m an actress, writer and narrative film producer. After doing my internship at the end of MSLCE, I was hired by the company for another project
Profile Kathryn Lawson
By Kathryn E. Lawson“In an era where if you go online and can get a review about anything, do brands matter anymore?” This was the question Northwestern alumnus Adam Tucker, president of Ogilvy & Mather New York, put to the audience at the beginning of his presentation. Citing data and articles questioning the influence that
The winter quarter is an especially dynamic one for MSLCE students. Courses in Economics, Business Models, Media Markets, Digital TV, and Public Policy challenged students to expand their knowledge base while also creating new opportunities for personal and professional growth. In addition to their studies, MSLCE students kicked off their spring quarter by traveling to
By Charlie WeinSince September, MSLCE students have been working diligently to prepare themselves for their new careers after graduating. Refining resumes, honing management skills, and perhaps most importantly, networking. The students have had several chances to sit down and talk with great leaders from various creative industries to get their insight and advice on building
“When you reach for the stars you may not quite get one, but you won’t come up with a handful of mud either.” – Leo BurnettIf it wasn’t for his optimism, Leo Burnett, the world-renowned advertising agency, would probably not exist today.MSLCE students recently had the opportunity to visit the Leo Burnett company in downtown
As the fall quarter gets underway, we welcome new faces and embrace new frontiers in the MS in Leadership for Creative Enterprises program.Now in its fourth year, MSLCE welcomes its largest incoming class yet. We are honored to welcome 42 new faces to campus this fall and to welcome back students who are continuing their
By Charlie Wein It’s no question that these days, our lives revolve around our digital devices. Whether it be social interaction through Facebook and Twitter, artistic expression through Instagram and Pinterest, or even in keeping up with current events, we are more likely to access our preferred news outlets by digital means through our phones
VP of Comedy Development at Warner Bros. Wendy Steinhoff Shares Words of Wisdom with MSLCE Graduates
By Jacob NelsonThe third cohort of MSLCE students crossed the stage to accept diplomas during the MSLCE Convocation Ceremony, held on August 24 in the Alice Millar Chapel in Evanston. Families and friends in the audience cheered as one by one the names were called by MSLCE Associate Director Kathryn Lawson and the students, dressed in
by Kathryn LawsonMSLCE students are joined by business, engineering, and other students from across the university in Gregg Latterman’s class on entrepreneurship in the arts. Students break themselves up into groups with the goal of taking their original business venture idea from concept to reality in ten weeks. Latterman brings in entrepreneurs from Chicago and
by Pablo BoczkowskiOn September 1, 2014, I began a three-year assignment to launch the Master of Science in Leadership for Creative Enterprises program (MSLCE, for short) at Northwestern University’s School of Communication. With my tenure as faculty director coming to an end very shortly, I would like to reflect on the journey traveled so far