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Using Her Writing Skills to Change Popular Media for the Better

Grace Johnson ’23 says her devotion to storytelling, reading, and writing began at an early age. For fun, she spent time crafting stories and poems for friends and family, creating content for her blog, and writing her own book reviews. These creative outlets gave her a chance to use her imagination, express her feelings, and hone her craft. 


As she got older, she began to connect this passion with her real-world experiences as she lived life as a Black woman. She wasn’t satisfied with how women like her were portrayed in popular media, and she wondered: As an ardent storyteller, could she find a way to help change the narrative in television and film?  (more…)

From Medicine to Music: Blending Analytics with Creativity | MSLCE Blog | Northwestern

She may have decided to pursue biology and pre-medicine at the University of Michigan, but Sophia Logas ’23 has long loved the music industry as well.  


When the pandemic hit during her sophomore year, the program became more of struggle in a remote learning environment. Logas began to wonder: If she wasn’t accepted to medical school, what else could she see herself doing? After talking to her guidance counselor and academic advisor about her passion for music, she decided to declare communication and media as a second major.  (more…)

Turning Creative Ideas into Successful Business Strategies

When Paulina Wersocki ’22 moved to Boston from Poland to study audio engineering at the Berklee College of Music, she got to help bands, artists, and singer/songwriters bring out their very best. 

As she worked with these industry professionals to reach their full potential, however, she was surprised to discover that she enjoyed the project management, music production, and partnerships involved with bringing albums together.   (more…)

Developing Her Entrepreneurial Spirit: From Podcasts to Popsicles

Credit: @jaytowns

Carmella D. Baldwin ’22 loved life as an undergraduate at Clark Atlanta University, where she majored in mass communications and media arts. While there, she took advantage of every opportunity to get involved with her collegiate community—including reigning as Miss Clark Atlanta University. 

“That experience translates to a lot of what I still do today,” she says, “I really care for my community.”  (more…)

Using Storytelling to Create a Sense of Belonging

Growing up in Elmwood Park, IL, Emily Long ’22 watched her parents work and raise a family in an unconventional way. Her father worked during the day while her mother worked overnight as an oncology nurse. Because of their nontraditional schedule, she says she was raised not only by her parents, but also by the community around her. 

“My mom really instilled being an independent working woman,” says Long. “When I asked her if I should go to nursing school just like she, my grandmother, my sister, and my two aunts did, she said, ‘No! You’re going to do media.’ ”  (more…)

From Netflix to Finance: Fear Not of Making Mistakes as It Will Only Get You Closer to What Feels Right

“When I let go and allowed myself to be curious, a whole new world opened up.” 

Audrey Emerson is a winter-start MSLCEr and a full-time Associate Financial Planner at Cultivating Wealth, a female-owned comprehensive financial planning firm. Audrey’s financial background makes her a rare find within the cohort, as most MSLCE students worked or aspired to work in the creative industries, but she started her career just like most of us in the program. After graduating from the University of Southern California with a Film Studies degree in 2017, Audrey worked as a documentary and commercial producer for both the non-profit and corporate sectors. She traveled worldwide, from Tanzania to China, supporting artists and storytellers to make a difference in the world with their art.  (more…)

Refining Her Focus on Entertainment and Entrepreneurship

After Imani Davis ’22 graduated from The Ohio State University with a Bachelor of Arts in Film Studies and concentration in screenwriting, she found herself at a career crossroads: She realized that being a full-time screenwriter wasn’t for her.  

 Feeling a little lost, she returned to her home in the Chicago suburbs to think about a new path forward that better aligned with her skills and personality. As an undergraduate, she had interned with The Ohio State University’s Alumni Association, so she began searching for a full-time job at higher-education institutions in Chicago.   (more…)

Bridging the Gap Between Music and Tech: Tobi Akanbi’s Quest to Explore Web 3.0 in the Music Industry

“I’m always going to make music, but my goal is not to be famous… I just want to make music for those who enjoy listening to good music. Being a musician, you’re going to be around musicians, but if I also explore the tech space, I can bridge the gap between the music and the tech industry.” (more…)

Bringing beauty into the world together with Jorie Goins through words and dances

Jorie Goins is a part-time MSLCE student from Miami and a Northwestern Wildcat through and through. She graduated from NU’s Medill School of Journalism in 2016 with a BA degree in Journalism, and she is now pursuing her MSLCE degree while working full-time at The Chicago Tribune as a content editor. Apart from her passion for reading and writing, Jorie also loves dancing; she started dancing at age 5 and competing at age 12. During her undergraduate years, Jorie nurtured her passion for dancing by minoring in dance and joining various campus dance groups, including Tonik Tap and Danceworks. (more…)