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Broadcast Veteran Speaks to MSLCE Students About Media Industry Disruption

By Benjamin Levine The MSLCE program consistently brings in industry professionals as guest speakers to augment and expand upon the principles taught in class. Professor Daniel Gruber (above) hosted seasoned TV guru Hank Price during his Business Models in the Creative Enterprises class to help the cohort understand how to take a failed business model

MSLCE Student Hopes to Save Print Journalism

By Miya Williams “I want to find what will make newspapers viable again,” said MSLCE student Jessica Neary. While some publications like the New York Times are exploring new ways to stay relevant and profitable, Neary contends that no one has quite figured it out. “As far as online goes, I think everyone is struggling,” she said. Neary

Crafting Your Perfect Mission Statement

by Colin DeKuiper A mission statement isn’t usually the first statement that you are told to write as you begin your career, but it should be. Although you are unlikely to use it publicly, it is the one sentence that will inform all the other professional materials you produce. It provides the “why” and “how”

MSLCE Student Hopes to Be a Professional Pop Singer

By Jacob Nelson Linling Navarro has set her sights high: she wants to be a pop star. “The end goal is to become a professional singer, performing in huge venues, touring, selling albums,” the MSLCE student said. It’s an ambitious goal, and one she’s been already working towards for years. As a Northwestern undergrad studying

MSLCE Students Head to Lookingglass Theatre for ‘Treasure Island’

By Scotty Stieber The Lookingglass Theatre’s ‘Treasure Island’ production takes our childhood daydreams to the stage in an exciting space that feeds off the senses. MSLCE students ventured downtown to Michigan Avenue last Wednesday to experience Mary Zimmerman’s vision of the classic treasure hunt story. Unlike larger performances, ‘Treasure Island’ keeps its audience close to

Northwestern Law Professor Explains How Musicians Make Money in Digital Age

By Ben Levine Northwestern University professor of law Peter DiCola joined the MSLCE cohort for a conversation surrounding a question often asked in the creative fields: how the heck do musicians make money? Professor DiCola is one of the first people to do extensive research on the subject and took the opportunity to address questions

Jellyvision Founder Makes the Uninteresting Fun

By Jacob Nelson Harry Gottlieb makes learning fun, and that means making it funny. It’s something he’s good at because, in one way or another, he’s been practicing for decades. Gottlieb is the founder of Jellyvision, the Chicago-based multimedia company behind the trivia computer game You Don’t Know Jack and, more recently ALEX, an interactive

CBS Vice President and Executive Talks TV, Gives Career Advice

Jane Gottlieb’s career was largely self-invented and built brick by brick in small steps. Days out of Northwestern, Jane landed a job in the then-nascent field of ‘corporate AV (as it was then called) and never looked back.   Producing meetings and events for blue chip companies required a boatload of skills: theme development, proposal and

MSLCE Student Hopes to Turn Television Passion Into Industry Career

By Amy A. Ross Morgan Zankich takes her television watching very seriously. She invests a significant amount of her time and attention watching shows, assessing their quality and trying to figure out what makes them work. “My hobbies pretty much revolve around watching television. I have most of the streaming apps like Hulu, Netflix, Amazon,