B.A. in Marketing, Universidad Iberoamericana
M. in Neuromarketing, La Universidad Internacional de La Rioja
Area(s) of Interest: TV/film, Video/digital media, Entrepreneurship, PR/Marketing
Experience: I work at ViacomCBS as a marketing coordinator. Thanks to that I have become aware of the entertainment industry’s tremendous responsibility to communicate values and ideas that can transform society.
Ideal job in 10 Years: I want to become a creative marketing director in a media entertainment company that shares my passion for promoting a more equitable and inclusive society.
What led you to enroll in the MSLCE program at Northwestern? I was looking for a program that could give me the skills to develop creative content combined with the necessary tools to succeed in business.
What are you most looking forward to about the MSLCE program? I’m most excited about the summer internship because it will allow me to put theory into practice, something that I considered invaluable in any learning experience.
Which leader or influential figure inspires you the most and why? I would say Oprah Winfrey because she is the host of a talk show that reaches 15 million people a day, she owns her own production company and was the first African-American women to do so. Last but not least, she is a great and committed philanthropist.
Where are you from? Mexico City, Mexico