By Miya Williams FayneUnique DaCosta is interacting with music on a multitude of levels. She has a background in singing and is currently participating in the business side of the industry with like-minded people at Pandora. “The culture at Pandora is pretty awesome because everybody loves music and it’s a given,” she said. “It is
Tag: Laverne McKinnon
By Alyssa Holcomb There may have only been four day-long sessions, but the twenty students in Laverne McKinnon’s “Power of Persuasion & Pitching” Fall 2018 class received a course full of styles, techniques and tips to deliver stellar presentations and pitches.
By Dominique WarrenFrom the first day of The Power of Pitching class, Professor Laverne McKinnon challenged MSLCE students to rethink “pitching” as a match to be made, not a prize to be won. Ultimately, students learned that the most important element of a pitch is the person delivering it. People invest in other people first, then
By Joe Giovannetti“We are all creative, resourceful, and whole.”Laverne McKinnon, Adjunct Lecturer and Head of Television at Denver and Delilah, shared this sentiment as members of the MSLCE cohort completed their first graduate class, “Pitching Creative Projects.” On their first day, these students quickly learned that that this was no ordinary graduate course.
By Jacob Nelson Laverne McKinnon is perhaps one of the only television producers out there who doesn’t believe in pitching. “I believe in finding the right match.” A graduate from Northwestern’s RTVF program with an MBA from Pepperdine University, McKinnon works as a senior programming executive, independent producer, and media consultant. Her day-to-day tasks include