By Amy A. Ross After a decade working as the Chicago Cubs television play-by-play announcer, Len Kasper has made himself an integral part of the local game-watching experience. “It was a circuitous route to get to where I am today, but I never wavered,” said Kasper, during a talk with students of Northwestern’s Master’s program
Category: Guest Speakers
By Jacob Nelson When Mara Webster was a child, she made a seemingly innocuous decision that ended up marking the start of her professional career. T he decision? What she wanted to do for her birthday. Webster, who works as the Panels & Programs Producer for Tribeca Film Festival, grew up in a small English
By Jacob Nelson Mara Webster will be speaking on Thursday, October 1 at Frances Searle Building, #1-421 as part of the MSLCE October Speaker Series. The event is free. RSVP here. When Mara Webster was growing up, she knew she loved film, but she didn’t know how she’d end up working in the film industry. In
By Amy A. Ross Before he had even graduated from college, Northwestern University alum, Zack Johnson, was already cracking the social-media code. Applying network science to the creative industries, Johnson was helping upcoming music pop and hip-hop artists like Mike Posner and Big Sean rapidly grow their fan bases. How?
By Amy A. Ross In some ways, Julian Posada’s approach to the media business resembles the old adage of not putting all your eggs in one basket. Rather than targeting the large mass audiences of the twentieth century, his philosophy captures the need to capitalize on the niches. “It all boils down to the secret
By Kathryn Lawson Writer Roger Wolfson recently had a bad day. A few weeks ago, while walking along the beach with his wife and three dogs, Easy, Peaceful, and Miracle, they were approached by a group of teens that tried to mug them, leaving him with a black eye.
By Jenna Myers “There needs to be a 30% minority representation for that minority to be heard,” says Meiko Takayama, and the percentage of corporate executives who are women is far lower than that — around 15%. Takayama is the founder and CEO of Advancing Women Executives (AWE), a business service for corporate executives with
By Amy A. Ross It took Threadless six years of success to persuade its founder and CEO, Jake Nickell, that it was capable of becoming something more than side-project. Although the rapid growth of his business venture had provided proof that he did in fact “know how to build e-commerce websites,” it took a little
By Jacob Nelson Before Threadless grew into the global, hundred-employee company it is today, it was Jake Nickell’s side project. Nickell started Threadless, an ecommerce website where artists submit t-shirt designs that are voted on and, depending on their popularity, printed and sold, while he was a sophomore in college. It wasn’t until years after
By Jacob Nelson Not many people get the chance to play with Legos in the middle of Time Square and call it part of the job. As Marie Davidheiser explained at Northwestern on April 8, it all comes with the role of a brand experience agency. She would know, too. She’s worked at Jack Morton